Investors have good reason to root for the Los Angeles Rams to defeat the New England Patriots in this year’s Super Bowl LIII on Sunday, based on historical market data outlined by LPL Research.

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Through the first 52 Super Bowls, the S&P 500 Index has risen by an average of 10.2 percent in the full year after teams from the National Football Conference (NFC), such as the Rams, win the Super Bowl. By comparison, the S&P 500 has posted an average price return of just 5.8 percent in years that teams from the American Football Conference (AFC), such as the Patriots, won the title.

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