TikTok users host live ‘co-working’ sessions on social media app during business hours

FAN Editor

Fortuna said this process is considered a way for people to support and learn from others.

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“Personal inquiries from colleagues encourage accountability to people rather than AI-automated inquiries, fostering real-time goal-setting, task alignment and team cohesion,” she said.

Another TikTok user who frequently goes live to share her working space with others is Holly Ho, a 30-year-old small business owner from Seattle, Washington. 

Ho working from home at her desk

Holly Ho of Washington state told FOX Business that she started working from home in 2019.  (Holly Ho / Fox News)

Ho said she’s been working from home since 2019.

She goes live every weekday for about two or three hours — working for 20 minutes and taking five-minute breaks in between. 

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“Working from home can be really lonely, so being able to hang out and feel like you’re working with other people keeps you motivated and inspired to work,” she said. 

Holly Ho speaking to TikTok live

Ho said one of the reasons she likes to go live on TikTok is being able to speak with others and get their opinions on things she’s handling. (Holly Ho / Fox News)

Ho added that she feels more productive when she’s livestreaming while others are watching. 

Dr. Marlow Taylor, a psychiatry fellow at the LSU Department of Psychiatry and the Children’s Hospital New Orleans in Louisiana, suggested that this type of co-working set-up is functioning as a modern-day coffee shop. 

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“If older generations sought out coffee shops as a ‘third space’ outside of home and workplace settings for motivation or collaborative efforts, younger generations who are working remotely likely crave a similar outlet,” he said. 

Co-working on TikTok

TikTok users are going live on the social media app during the workday to create virtual “co-working” spaces for themselves and others. (Holly Ho/iStock/Miranda Flick / iStock)

He added, “Users of the virtual co-working space may benefit from collaboration with diverse individuals, creation of a community based on shared interests and motivations, and the spreading of new ideas from related industries within the virtual co-working platform.”

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In terms of how this can help the younger generation through isolating “doom and gloom,” Taylor said, “Given the negative mental health consequences of social media use for young people, the live co-working space may be one way the internet can help those working remotely thrive.”

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