The company has also developed tutorials and amassed a large global audience on social media.
The Longhairs decided to challenge their following and the long hair community as a whole by asking people to donate hair in an effort to break the Guinness World Record for most hair donated to charity in 24 hours.
The organization was successful in 2019, donating over 339 pounds of hair — but now the Longhairs team is hoping to surpass that record in 2024.
Longhairs is partnering with Children With Hair Loss, an organization that will receive 100% of the proceeds.
“We believe that this is the true reflection of masculinity, which is giving freely of ourselves cheerfully and in abundance,” Horton told FOX Business.
Chris Healy is shown in 2019, when The Longhairs set their first Guinness World Record. They’re hoping to break their own record this year. (Erica Joan / Fox News)
“We love to see the kids’ smiling faces every year at their annual charity ball … It’s a pleasure and it makes it all worth it.”
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“The Great Cut of 2024” will take place in San Diego on Saturday, March 16.
The team anticipates that nearly 500 to 600 haircuts will take place during the event, but mail order donations will make up the majority of the weight of hair needed to exceed the current record.
“It’s going to be emotional.”
“And this is sort of my homage in a sense, a way to connect with him again and to kind of relive that experience in my own way. So, it’s going to be emotional.”
The ticketed event will include hundreds of hair stylists and barbers who will be ready to cut participants’ hair. Mail-in donations must arrive by March 15.
The minimum length of hair that can be donated is eight inches, but the Longhairs are really pushing for 12 to 14 inches in the hope of making wigs for little girls who want long hair, Healy said.
The Great Cut of 2024 takes place this coming weekend in San Diego. (Erica Joan / Fox News)
“Almost any kind of hair is accepted. Any color, any texture. And that includes gray hair locks or dreadlocks,” he continued.
The only hair that will not be accepted is hair that has been bleached or chemically damaged in any way.
While the team feels pressure to succeed, the event is meant to be fun and make people happy.
“Basically, we’re throwing the biggest party of our lives in order to give freely of ourselves for a great cause,” Healy said.
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Horton hopes people leave the event feeling that they’ve made a difference.
“The unique thing about donating your hair is that anybody of any age, of any ability, of any status, can have an impact,” Horton said.
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“And that’s what’s so special about this event. You don’t have to be skilled or talented. You just need to have hair,” he added.
To learn more about the charity event and the company’s efforts, anyone can check out thegreatcut.us and thelonghairs.us.
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