How streaming is changing the NFL’s business

FAN Editor

The NFL isn’t just the most popular sports league in the U.S., it’s also the most valuable with the highest-rated programming and the priciest ad time. In 2021 the league signed an estimated $110 billion worth of media deals covering 11 years, which reportedly was nearly double the value of […]

YouTube stars help NFL bring in more viewers, league says

FAN Editor

YouTuber Deestroying and NFL Commissioner Roger Goodell presenting at YouTube’s Brandcast in May 2023. Credit: YouTube YouTube bet big on the NFL to boost its subscriber base, and content creators have been key to that push. After YouTube committed $2 billion per year to secure the rights to NFL Sunday […]